Turn your expertise into short-form video

A five-week sprint designed for busy educators and experts. Master the medium and amplify your impact without losing hours to editing.

Create bite-sized videos that showcase your work and speak to your audience from week one.

You’re here because you know how powerful video is and the value it could bring to your work.

In fact, this is not your first brush with video. You have probably already tried:

❌ social media trends that led nowhere

❌ flipping between posting and ghosting

❌ spending hours of your life on editing

❌ not publishing because you think no one will watch

You may even tell yourself you’re not good on camera, don’t have enough time, or need to be more tech-savvy to create polished videos that wow your clients (and your peers).

We’re here to show you that you can create pro bite-sized videos that:

✔️ embrace your style and personality

✔️ don’t take hours to record and edit

✔️ support you in achieving your goals

A selfie of Laura and Haven on a sunny day after a day of recording video podcasts.

We know the impact great video can have on your mission. With over 30+ years in the industry, we’ve worked with education brands and experts to record content that gets results.

You’re not alone if you feel like you’re missing out. There is a lot of advice about video creation online that doesn’t work because it’s:

❌ irrelevant to your needs as an expert in your field, whether you’re an educator, school owner or author.

❌ inflexible, given that you benefit from a combination of on-demand learning, live support, and resources to bring video to your work.

❌ detached from results that matter. We want our content to reach our ideal clients and encourage them to take action.

❌ not informed by the latest best practices in the media industry.

The good news is that you no longer have to miss out on video. Nor do you have to try to adapt advice that’s designed for other industries in the hope that something will stick.

There’s a better way…

So let’s reset and visualise video that:

❇️ You can measure in a way that matters to your goals, whether it’s sign-ups to your newsletter, workshop or purchases of your latest book.

❇️ You tailor to your brand voice (bye-bye trend chasing), making your video content recognisable in a busy marketplace.

❇️ You look forward to planning and creating since you have sustainable workflows in place and an endless source of ideas.

❇️ Your peers ask you about it now that you’ve become the go-to person who knows video.

❇️ You make strategic decisions on - you’re confident in deciding when and what to record now video is part of your media toolkit.

Introducing…

The Video Venturer

Your beginner-friendly sprint to creating great short-form videos that work for your field of expertise.

⭐⭐⭐⭐⭐

The Video Venturer program was so easy and clear to navigate. Help was available at all times and the materials were top-notch. Even a video-making novice couldn't fail to improve their skills. I highly recommend this course if you would like to start making videos but just don't know where to start. Everything is so clearly explained.

Erin O'Byrne, Teacher Trainer

Small format. Big impact.

Short-form videos are the perfect fit for social feeds, onboarding flows, and training courses.

What you’ll gain on the Video Venturer

✔️ Set up your mini mobile studio

From camera settings to equipment, we'll share the essentials for capturing high-quality content (without splashing out).

✔️ Shoot and record like a pro

From applying the rule of thirds to building a bank of b-roll, we'll show you the essential shots you need to create great-looking videos.

✔️ Edit effectively and efficiently

We'll teach you when to edit and how, so you can create polished, professional-looking videos without spending a lot of time.

✔️ Create videos that connect

Our planning templates help you pinpoint your target audience and generate ideas that resonate with their needs and interests.

✔️ Challenges that inspire action

Our mini-tasks and challenges are designed to inspire you to take action and develop video templates that work for your brand.

Want a sneak peek inside the Video Venturer? Watch the welcome video.

5-WEEK VIDEO SPRINT

MON 4 MAY - FRI 5 JUN 2026

Hop onto our mailing list to be the first to know when doors open.

⭐⭐⭐⭐⭐

I liked the bite-sized and straight to the point style of the programme which helped me get things done. The step-by-step, templates and examples you gave us throughout were clear, simple and actionable. I particularly liked the mini series templates and the use of storyboards to structure my videos. As an e-learning designer, I use storyboards for course creation, and yes, they are just perfect for short-form video creation too!

Andrea M de Matos West

How does it work?

✔️ Study at times that work for you

Each week, we release how-to videos, resource guides and mini-challenges to get you planning, recording and editing great short-form videos on your phone. Simply log into our learning studio on your phone or desktop to start.

Screenshot of the bite-sized lessons for the Video Venturer programme.
A frame still from one of the many videos on the course. In this frame, Laura is holding up a portable light that you can use in your studio.
A screenshot of the type of tasks and planning resources included on the Video Venturer.

✔️ Get inspired by our live Q&A sessions

During the five-week sprint, we host 30-minute live Q&A sessions every Tuesday at 12 pm Central European Time where we chat about the topic of the week, what you plan to record and answer any questions you have to keep you energised.

✔️ Connect with our community channel

Share your wins and troubleshoot challenges with fellow creators and instructors by joining the Communicating for Impact Slack channel.

✔️ Take action with our weekly challenge

Every week we set a challenge that includes an example short-form video, script and prompts that you can adapt to record. You can use #videoventurer when posting on socials to generate more conversation.

✔️ Boost your videos with tailored feedback

We’ll provide tailored feedback on your first three videos to accelerate your short-form video journey. Like everything on this programme, we keep feedback short and specific so you can take immediate action to see results.

✔️ Set goals. Take action. See results

We’ll start Mondays with a kick-off email to introduce our topic, set the video challenge, and invite you to set your goal for the week. On Fridays, we’ll send a round-up to celebrate our wins and recap best practices.

✔️ Continue your video journey

Get inspiration for your next short-form video series with our Resource Vault where you’ll find storyboards, ideas and prompts. With 12 months’ access to the vault and our learning studio, you’ll never be out of ideas for your videos.

⭐⭐⭐⭐⭐

I never thought I'd be able to produce engaging and high-quality videos without professional help. The Video Venturer teaches you everything you need to know about setting up to record (such as lighting, microphones and mobile phone apps) and provides a very structured approach to creating your first videos. I really appreciated having templates for planning my videos and learning how to storyboard. The biggest surprise was how easy editing can be if you know what software to use and how to use it. Overall, the course totally exceeded my expectations as I learnt invaluable new skills in a very short space of time and had a lot of fun doing so! Thank you very much Laura and Haven!

Sandra Wood

Start creating short videos for your business from week one.

NEXT SPRINT: MAY 2026

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Video Venturer (May 2026)
CHF 750.00
One time
CHF 375.00
For 2 months

A beginner-friendly blended course designed for educators in business like you who want to record short videos on your smartphone without the stress of chasing trends. Set up your mini studio and start recording content that resonates with your audience as early as week one.


✓ 5+ hours of content
✓ 5 live Q&A sessions
✓ Personalised feedback on your videos
✓ Planning templates and prompts
✓ 12 months' access

Is this your first time joining us?

To access our training studio, you need to create an account. When you click "sign me up," you can create a new account or sign in with your existing one to complete the order.

Whether it’s a high-energy TikTok or a professional LinkedIn insight, we tailor your content to fit your platform, message and audiece.

Meet your instructors

Meet your instructors ✳

The Video Venturer combines our 30+ years of experience in media production for the largest companies, news outlets, and social media giants worldwide.

This programme is the very best of our expertise as media professionals, and we can’t wait to share it with you to power up your business.

Over the five-week sprint, we focus on the essentials you need to set up, record and edit great short-form videos that amplify your work and spark meaningful conversations.

Portrait of a man with short dark hair and fair skin, wearing a black shirt, standing against a plain background.

Haven Tsang

With 20+ years in broadcast and media, including working in studios at Meta and Google, Haven is a technical whizz when it comes to capturing and editing video.

A woman with blonde hair smiling at the camera, sitting at a desk with a microphone, a mixing console, and a pink iPad in front of a red computer monitor. A bookshelf with colorful books is in the background.

Laura Wilkes

A video challenge in 2012 launched Laura’s career in producing audio-visual content for education businesses of all sizes to increase their impact and results.

Watch our live replay for insight into how the Video Venturer is designed to work with your busy schedule, not against it.

You're probably wondering…

What equipment will I need?

We cover this in the first week, but overall, you'll need:

  • your smartphone

  • a stand

  • lighting

  • a microphone

  • editing software

We demonstrate a range of options so you can use what you know and what you have access to when building your home studio.

If you’re not a fan of editing on your phone, you can edit on a laptop or desktop using the Adobe Express software we demo in this course.

How much will I need to invest to set up my studio?

So, assuming you already have a smartphone, you may choose to invest in:

  • a static stand - to stabilise your phone when you’re recording

  • mobile lights - to give you more options for when and where you record

  • a microphone - again, this will give you more options on where and how you record

Check out this blog for an insight into microphones for mobile phones for an idea of pricing and shipping costs.

What editing software do you use in this course?

We’ll show you how to use Adobe Express because it’s mobile and desktop-compatible. Plus, Adobe offers a free limited plan, which is perfect when you’re just starting. There is a paid Premium version, which you can trial, that includes more editing credits and options.

What about other editing software?

Editing essentials like clipping and adding text can be performed by many tools, including built-in tools on social media platforms.

We’ll demonstrate how to edit on your phone and laptop using Adobe Express. If you already have access to a video editing tool, you can use it to complete the challenges in this programme. Please note that other editing tools may have different layouts and functionality from Adobe Express.

How much time will I need to spend each week?

We recommend around 2-3 hours per week to:

  • study the self-paced content

  • participate in the weekly challenge

  • attend the live Q&A sessions

We want you to move from idea to recording in minutes, not hours. That’s why we’ve included example videos, prompts and templates to get you recording as quickly as possible so you can see results.

We’ve also included a weekly challenge as learning is much more fun when we do it together.

When are the live Q&A sessions?

We host 30-minute live Q&A sessions every Tuesday at 12 pm Central European Time during the sprint. Use this planner to check the time for your time zone.

You can just drop in to chat about the topic, brainstorm ideas and ask questions to keep moving on your video journey.

Where are live sessions held?

We host live sessions on Google Meets. We’ll invite you to the sessions when you sign up for the Video Venturer, so you can add them to your calendar. We’ll also send you an email reminder on the day, so you don’t miss out.

What if I can’t make it to the live sessions?

Laura hosts open office hours on Slack on Tuesday and Thursday mornings, 10 am-11 am Central European, where you can ask questions. Even if you can’t attend, leave a message or voice note, and Laura will get back to you during office hours. 😊

Who is this programme for?

This course is aimed at busy educators and experts like you who would love to create short 1-3-minute videos for your marketing, communications, or even as part of your services.

You don’t need to be great on camera, tech-savvy or even have ideas on what to record. We designed this programme to fit your busy schedule and needs.

Can we book a private cohort for our team?

Absolutely. We offer dedicated training for organisations looking to scale their impact through video. Because every team’s goals and schedules are different, we build a custom package for every closed cohort.

Do you have a question you’d like to ask?

We're happy to chat. Contact us here via email or book a coffee to chat with us directly.

Sign up for the next sprint